Award-Winning Car Supermarket

We're extremially pleased to anounce that at the recent 2011 Auto Trader Click Awards, we again received the award for 'Best Customer Service' in the Car Supermarket category.

This is the 3rd time in 4 years that we've won this award, and we are obviously delighted, as it reflects our commitment to customer service excellence.

Although we sell hundreds of cars each week, it is still important for us to maintain the same high level of service for each and every customer, and this awards highlights these efforts.

The Click Awards aim to 'Celebrate Website Usability' and showcase the effectiveness of websites within the motor trade.

2011: Overall Winner - Best Car Supermarket Customer Service
2010: Overall Winner - Best Car Supermarket Customer Service
2009: Highly commended - Best Car Supermarket Customer Service
2008: Overall Winner - Best Car Supermarket Customer Service

Auto Trader Click Awards
Celebrating excellence in website usability, the Auto Trader Click Awards 2011 return for their fifth year to showcase the very best in automotive website design and effectiveness.

Drawn from independent research conducted amongst the UK's motoring consumers and the industry's leading automotive websites, the awards will once again share valuable insights and key learnings with the assembled guests.

Past research insights have highlighted how to increase dwell time, ease navigation and provide a compelling sales enquiry-driven consumer experience.

Independent Annual Research
The Auto Trader Click Awards 2011 are founded on qualitative and quantitative independent research, conducted by eDigitalResearch, into the user experience of UK car buyers across the industry including manufacturers, dealer groups, car supermarkets and independent dealers.

At Auto Trader we’re constantly seeking to understand the developing trends, behaviours, habits and opinions of our online visitors. In creating the Click Awards, we're able to share these invaluable findings and insights directly with our industry customers, advertisers and partners - enabling us all to maximise our return on investment and digital marketing objectives. And, in doing so, recognising and rewarding those automotive brands focused on delivering an excellent online experience for the UK’s car buying consumers.